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Product management--Case studies
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5
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Innovation and the general manager
.
by
Christensen, Clayton M
; Boston: Irwin/McGraw-Hill, 1999.
Subject:
Creative ability in business -- Case studies
;
New products -- Case studies
;
Product management -- Case studies
;
Problem solving -- Case studies
;
Decision making -- Case studies
;
Technological innovations -- Management -- Case studies
.
Add to Book Cart
Relevance: 27.50%
Acceptance of new food products by supermarkets
.
by
Borden, Neil Hopper, 1931-
; Boston, Division of Research, Grad. Sch. of Bus. Adm.: Harvard University, 1968.
Subject:
I. Title
;
New products--Case studies
;
Product management--Case studies
;
Supermarkets--U.S.--Case studies
.
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Relevance: 22.85%
Managing new product and process development : text and cases
.
by
Clark, Kim B.
; New York: Free Press, 1993.
Subject:
New products -- Management
;
Product management -- Case studies
;
Production planning -- Case studies
.
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Relevance: 22.08%
Managing product and service development : text and cases
.
by
Thomke, Stefan H.
; Boston: McGraw-Hill/Irwin, 2007.
Subject:
New products -- Management -- Case studies
;
Product management -- Case studies
.
Add to Book Cart
Relevance: 21.10%
Product policy : cases and concepts
.
by
Cardozo, Richard N.
; Reading, Mass: Addison-Wesley, 1979.
Subject:
I. Title
;
Product management--Case studies
.
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Relevance: 19.77%
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