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  Search result  Your search for [subject]Product management -- Case studies returned 5 records.  
 
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  Book Innovation and the general manager.

by Christensen, Clayton M; Boston: Irwin/McGraw-Hill, 1999.

Subject: Creative ability in business -- Case studies; New products -- Case studies; Product management -- Case studies; Problem solving -- Case studies; Decision making -- Case studies; Technological innovations -- Management -- Case studies.

  
     
Relevance: 27.50%
 
     
  Book Acceptance of new food products by supermarkets.

by Borden, Neil Hopper, 1931-; Boston, Division of Research, Grad. Sch. of Bus. Adm.: Harvard University, 1968.

Subject: I. Title; New products--Case studies; Product management--Case studies; Supermarkets--U.S.--Case studies.

  
     
Relevance: 22.85%
 
     
  Book Managing new product and process development : text and cases.

by Clark, Kim B.; New York: Free Press, 1993.

Subject: New products -- Management; Product management -- Case studies; Production planning -- Case studies.

  
     
Relevance: 22.08%
 
     
  Book Managing product and service development : text and cases.

by Thomke, Stefan H.; Boston: McGraw-Hill/Irwin, 2007.

Subject: New products -- Management -- Case studies; Product management -- Case studies.

  
     
Relevance: 21.10%
 
     
  Book Product policy : cases and concepts.

by Cardozo, Richard N.; Reading, Mass: Addison-Wesley, 1979.

Subject: I. Title; Product management--Case studies.

  
     
Relevance: 19.77%
 
     
 
         
         
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