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Nonprofit organizations -- Marketing -- Case studies
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Marketing in private and public nonprofit organizations : perspectives and illustrations
.
by
Gaedeke, Ralph M.
; Santa Monica, Calif.: Goodyear Pub. Co., 1977.
Subject:
Nonprofit organizations -- Marketing -- Case studies
;
Government business enterprises -- Marketing -- Case studies
.
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Marketing for nonprofit organizations
.
by
Kotler, Philip.
; Englewood Cliffs, N.J.: Prentice-Hall, 1975.
Subject:
Marketing
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Nonprofit organizations -- Marketing -- Case studies
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