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  Search result  Your search for [subject]Mass media -- Research -- Methodology returned 26 records.  
 
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  Book Mediated communication : a social action perspective.

by Anderson, James A. (James Arthur), 1939-; Newbury Park, Calif.: Sage, 1988.

Subject: Mass media -- Influence; Mass media -- Research -- Methodology; Mass media -- Social aspects.

 
     
Relevance: 25.26%
 
     
  Book Media, audiences, effects : an introduction to the study of media content and audience analysis.

by Traudt, Paul J.; Boston: Pearson/Allyn and Bacon, 2005.

Subject: Mass media -- Influence; Mass media -- Audiences; Mass media -- Research -- Methodology.

 
     
Relevance: 24.56%
 
     
  Book Analyzing media messages : using quantitative content analysis in research.

by Riffe, Daniel; Mahwah, N.J.: Lawrence Erlbaum, 2005.

Subject: Content analysis (Communication); Mass media -- Research -- Methodology; Mass media -- Statistical methods.

 
     
Relevance: 24.33%
 
     
  Book Media effects research : a basic overview.

by Sparks, Glenn Grayson; Belmont, Calif.: Thomson/Wadsworth, 2006.

Subject: Mass media -- Social aspects; Mass media -- Research -- Methodology.

 
     
Relevance: 23.54%
 
     
  Book Research methods and the new media.

by Williams, Frederick, 1933-; New York: Free Press, 1988.

Subject: Mass media -- Research -- Methodology; Mass media -- Technological innovations.

 
     
Relevance: 23.54%
 
     
  Book Media effects research : a basic overview.

by Sparks, Glenn Grayson; Australia: Wadsworth/Thomson Learning, 2002.

Subject: Mass media -- Social aspects; Mass media -- Research -- Methodology.

 
     
Relevance: 23.54%
 
     
  Book A Handbook of qualitative methodologies for mass communication research.

London: Routledge, 1991.

Subject: Mass media -- Research -- Methodology; Humanities -- Methodology; Social sciences -- Methodology.

 
     
Relevance: 23.39%
 
     
  Book Proposal savvy : creating successful proposals for media projects.

by Parsigian, Elise K.; Thousand Oaks, Calif.: Sage Publications, 1996.

Subject: Mass media -- Authorship; Business communication; Mass media -- Research -- Methodology; Proposal writing in business.

 
     
Relevance: 23.00%
 
     
  Book Proposal savvy : creating successful proposals for media projects.

by Parsigian, Elise K.; Thousand Oaks, California: Sage, 1996.

Subject: Mass media -- Authorship; Mass media -- Research -- Methodology; Proposal writing in business; Business communication.

 
     
Relevance: 23.00%
 
     
  Book The search : information gathering for the mass media.

by Kessler, Lauren.; Belmont, Calif.: Wadsworth Pub., 1992.

Subject: Mass media -- Research -- Methodology; Mass media -- Authorship.

 
     
Relevance: 22.93%
 
     
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