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Marketing SURVEYS
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Promotional decision making : practice and theory; a study in marketing management / P. J. Robinson [and] David J. Luck
.
by
Robinson, Patrick J.
; New York: McGraw-Hill, 1964.
Subject:
I. Luck, David Johnston, joint auth
;
II. Title
;
Marketing research
;
Marketing SURVEYS
.
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Relevance: 13.23%
The marketing research project manual /: Glen R. Jarboe
.
by
Jarboe, Glen R.
; St. Paul: West Pub., 1991.
Subject:
Marketing research -- Methodology -- Handbooks, manuals, etc
;
Marketing surveys -- Methodology -- Handbooks, manuals, etc
.
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Relevance: 9.77%
Market response models : econometric and time series analysis
.
by
Hanssens, Dominique M.
; Boston: Kluwer Academic, 1990.
Subject:
Marketing surveys -- Econometric models
;
Sales forecasting -- Econometric models
;
Time-series analysis
.
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Relevance: 9.43%
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