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  Search result  Your search for [subject]Marketing -- Management -- Handbooks, manuals, etc returned 6 records.  
 
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  Book The International dictionary of event management _ Event management.

New York: Johm Wiley, 2001.

Subject: Special events -- Handbooks, manuals, etc; Publicity -- Handbooks, manuals, etc; Marketing -- Management -- Handbooks, manuals, etc; Hospitality industry -- Marketing -- Handbooks, manuals, etc.

  
     
Relevance: 26.70%
 
     
  Book Developing a winning J.I.T. marketing strategy : the industrial marketer's guide.

by O'Neal, Charles.; Englewood Cliffs, N.J.: Prentice Hall, 1991.

Subject: Marketing -- Management -- Handbooks, manuals, etc; Industrial marketing -- Handbooks, manuals, etc; Just-in-time systems -- Handbooks, manuals, etc.

  
     
Relevance: 25.93%
 
     
  Book Marketing information products and services : a primer for librarians and information professionals.

Ottawa: International Development Research Center, 1999.

Subject: Information services -- Marketing -- Handbooks, manuals, etc; Marketing -- Management -- Handbooks, manuals, etc; Product management -- Handbooks, manuals, etc; Information resources management -- Handbooks, manuals, etc.

  
     
Relevance: 25.20%
 
     
  Book The frugal marketer : smart tips for stretching your budget.

by Weinrauch, J. Donald, 1942-; New York, N.Y.: American Management Association, 1989.

Subject: Marketing -- Management -- Handbooks, manuals, etc; Advertising -- Handbooks, manuals, etc; Small business -- Handbooks, manuals, etc.

  
     
Relevance: 23.79%
 
     
  Book How to write a successful marketing plan : a desciplined and comprehensive approach.

by Hiebing, Roman G.; Lincolnwood, Ill.: NTC Business Books, 1990.

Subject: Marketing -- Management -- Handbooks, manuals, etc; Business planning -- Handbooks, manuals, etc.

  
     
Relevance: 22.38%
 
     
  Book The Dartnell marketing manager's handbook.

Chicago, IL: Dartnell Corp., 1994.

Subject: Marketing -- Management -- Handbooks, manuals, etc; Marketing -- Handbooks, manuals, etc.

  
     
Relevance: 21.37%
 
     
 
         
         
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