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  Search result  Your search for [subject]Marketing -- Decision-making -- Mathematical models returned 5 records.  
 
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  Book Principles of marketing engineering.

by Lilien, Gary L.; [Victoria, B.C.]: Trafford Pub., 2007.

Subject: Marketing -- Data processisng; Marketing -- Decision making -- Mathematical models; Marketing -- Decision making -- Data processing.

  
     
Relevance: 28.15%
 
     
  Book On the interaction between marketing action variables : a systems approach.

by Mattsson, Lars-Gunnar; Brussels: European Institute for Advanced Studies in Management, 1972.

Subject: Marketing -- Decision-making -- Mathematical models.

  
     
Relevance: 26.80%
 
     
  Book Marketing decision making : a model-building approach.

by Lilien, Gary L.; New York: Harper & Row, 1983.

Subject: Marketing -- Decision-making -- Mathematical models.

  
     
Relevance: 26.80%
 
     
  Book Market-share analysis : evaluating competitive marketing effectiveness.

by Cooper, Lee G., 1944-; Boston: Kluwer Academic Publishers, 1988.

Subject: Marketing -- Decision making -- Mathematical models.

  
     
Relevance: 26.80%
 
     
  Book Introduction to marketing models with LOTUS 1-2-3 / Scott M. Smith, William R. Swineyard.

by Smith, Scott, M.; Homewood, Ill: Irwin, 1988.

Subject: I. Title; LOTUS 1-2-3 (COMPUTER PROGRAM); Marketing--Decision making--mathematical models; WITH DISKETTE.

  
     
Relevance: 25.16%
 
     
 
         
         
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