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Your search for [subject]Marketing - Case studies returned 113 records. |
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Cases in direct marketing.
by Brown, Herbert E.; Lincolnwood, IL, USA: NTC Business Books, 1996.
Subject: Direct marketing -- Case studies; Advertising, Direct-mail -- Case studies; Export marketing -- Case studies; Internet marketing -- Case studies; Marketing -- Case studies.
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The IBM way.
by Rodgers, Buck.; New York: Harper & Row, 1986.
Subject: International business machines corporation; Marketing -- Case studies; Computers -- Marketing -- Case studies; Electronic office machines -- Marketing -- Case studies.
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Marketing in private and public nonprofit organizations : perspectives and illustrations.
by Gaedeke, Ralph M.; Santa Monica, Calif.: Goodyear Pub. Co., 1977.
Subject: Nonprofit organizations -- Marketing -- Case studies; Government business enterprises -- Marketing -- Case studies.
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Web visions : an inside look at successful business strategies on the Net.
by Marlow, Eugene.; New York: Van Nostrand Reinhold, 1997.
Subject: Business enterprises -- Computer networks; World Wide Web; Internet marketing -- Case studies; Internet advertising -- Case studies; Intranets (Computer networks) -- Case studies; Web servers -- Management -- Case studies; Executives -- United States -- Interviews.
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Cases in consumer behavior /: by F. Stewart DeBruicker.
by Ward, Scott; Englewood Cliffs, N.J: Prentice-Hall, 1980.
Subject: Consumers--Case studies; I. Title; Marketing research--Case studies; Motivation research (Marketing)--Case studies.
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The IBM way : insights into the world's most successful marketing organization.
by Rodgers, F. G., (Francis G.); New York: Harper & Row, 1986.
Subject: International Business Machines Corporation; Computers -- Marketing -- Case studies; Electronic office machines -- Marketing -- Case studies.
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Leadership in action : tough-minded strategies from the global giant.
by Maucher, Helmut.; New York: McGraw-Hill, 1994.
Subject: Nestle Company -- Management; Food industry and trade -- Switzerland -- Management -- Case studies; Food -- Marketing -- Case studies; International business enterprises -- Switzerland -- Management -- Case studies; Strategic planning -- Switzerland -- Case studies.
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Food and agribusiness marketing in Europe.
New York: International Business Press, 1993.
Subject: Food industry and trade -- Europe -- Case studies; Farm produce -- Europe -- Marketing -- Case studies; Agricultural industries -- Europe -- Case studies.
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Cases in consumer behavior.
by Debruicker, F. Stewart; Englewood Cliffs, N.J.: Prentice-Hall, 1986.
Subject: Consumer -- Case studies; Marketing research--Case studies; Motivation research (Marketing)--Case studies.
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Strategic marketing problems : cases and comments :.
by Kerin, Roger A.; Boston: Allyn and Bacon, 1990.
Subject: Marketing -- Decision making -- Case studies; Marketing -- Case studies.
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