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Ward, Scott, 1942
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How children learn to buy: the development of consumer information-processing skills
.
by
Ward, Scott, 1942
; Beverly Hills, Calif.: Sage Pub., 1977.
Subject:
Youth as consumers
;
Television and children
;
Television advertising
.
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Relevance: 23.37%
Consumer behavior : theoretical sources,
.
by
Ward, Scott, 1942-
; Englewood Cliffs, N.J.: Prentice-Hall, 1973.
Subject:
Consumers
;
Consumption (Economics)
;
Consumer behavior
.
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Relevance: 23.37%
Commercial television and European children : an international research digest
.
Aldershot, Hants., Eng.: Gower, 1986.
Subject:
Television advertising and children -- Europe
.
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Relevance: 17.90%
Consumer behavior
.
by
Robertson, Thomas S.
; Glenview, Ill.: Scott, Foresman, 1984.
Subject:
Consumer behavior
;
Motivation research (Marketing)
.
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Relevance: 15.10%
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