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Segil, Larraine
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Measuring the value of partnering : how to use metrics to plan, develop, and implement successful alliances
.
by
Segil, Larraine
; New York: AMACON, 2004.
Subject:
Strategic alliances (Business) -- Evaluation
;
Management science -- Mathematical models
;
Management science -- Computer simulation
;
Strategic alliances(Business) -- Case studies
;
International business enterprises -- Management -- Case studies
.
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