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Heskett, James L
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Service breakthroughs : changing the rules of the game
.
by
Heskett, James L.
; New York: Free Press, 1990.
Subject:
Customer service
;
Sales management
.
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Relevance: 20.48%
Marketing
.
by
Heskett, James L.
; New York: Macmillan, 1976.
Subject:
Marketing
.
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Relevance: 15.56%
Marketing
.
by
Heskett, James L
; New York: Macmillan, 1976.
Subject:
Marketing
.
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Relevance: 15.56%
Managing in the service economy
.
by
Heskett, James L.
; Boston: Harvard Business School Press, 1986.
Subject:
Service industries -- Management
.
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Relevance: 15.56%
Student Resource Manual to accompany marketing
.
by
Heskett, James L.
; [s.l.]: Macmillan Pub, 1976.
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Relevance: 15.56%
The service management course : cases and readings
.
by
Sasser, W. Earl.
; New York, N.Y.: Free Press, 1991.
Subject:
Service industries -- Management -- Case studies
.
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Relevance: 12.09%
Corporate culture and performance
.
by
Kotter, John P., 1947-
; New York: Free Press, 1992.
Subject:
Corporate culture
;
Organizational effectiveness
;
Performance
.
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Relevance: 10.63%
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