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  Search result  Your search for [author]Dutka, Solomon. returned 2 records.  
 
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  Book DAGMAR, defining advertising goals for measured advertising results.

by Dutka, Solomon, 1923-; Lincolnwood, Ill.: NTC Business Books, 1995.

Subject: Advertising; Advertising -- Evaluation.

  
     
Relevance: 24.03%
 
     
  Book DAGMAR, defining advertising goals for measured advertising results.

by Dutka, Solomon.; Lincolnwood, Ill.: NTC Business Books, 1995.

Subject: Advertising; Advertising -- Evaluation.

  
     
Relevance: 19.27%
 
     
 
         
         
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