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Bonoma, Thomas V.
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Marketing management : text and cases
.
by
Bonoma, Thomas V.
; Homewood, Ill.: Irwin, 1990.
Subject:
Marketing -- United States -- Management -- Case studies
.
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Relevance: 19.05%
The marketing edge : making strategies work
.
by
Bonoma, Thomas V.
; New York: Free Press, 1985.
Subject:
Marketing
.
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Relevance: 17.04%
Managing marketing : text, cases, and readings
.
by
Bonoma, Thomas V.
; New York: Free Press, 1984.
Subject:
Marketing -- Management -- Case studies
;
Marketing -- Management
.
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Relevance: 17.04%
Conflict, power, and games : the experimental study of interpersonal relations
.
by
Tedeschi, James T.
; Chicago: Aldine Pub., 1973.
Subject:
Interpersonal relations
;
Interpersonal conflict
;
Social interaction
.
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Relevance: 13.25%
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